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Success Story Interview: Heather Robson
June 25, 2026 (03:45:06 pm)

Veteran content strategist and AWAI Managing Editor Heather Robson shares 20+ years of industry insights, highlighting how digital copywriters can strategically position themselves by capitalizing on local marketing trends, building signature offers, and mastering focus management.

Sales Enablement Copywriting: The Niche That Keeps On Growing
By Steve Slaunwhite
June 23, 2026 (05:00:17 am)

The sales enablement industry is booming, and it’s opening up an incredible, high-paying opportunity for copywriters. If you’re looking for a lucrative B2B specialty with high demand and low competition, this is it.

Success Story Interview: Divya Agrawal
June 15, 2026 (05:55:51 pm)

In this Inside AWAI interview, freelance B2B tech writer and lead gen coach Divya Agrawal shares a practical roadmap for freelancers to strategically use LinkedIn to build credibility and organically attract client opportunities.

Winners of AWAI’s May New Writers Contest
June 15, 2026 (02:40:36 pm)

Congratulations to the winners of the May 2026 "The Writer’s Life" new writers contest!

Success Story Interview: Steve Coombes
May 20, 2026 (06:19:40 am)

Serial entrepreneur Steve Coombes shares how his AWAI training in persuasive writing laid the foundation for two decades of diverse business success, offering practical advice on leveraging copywriting principles, overcoming mindset challenges, and embracing discomfort to achieve true career freedom.

Success Story Interview: Christy Goldfeder
May 18, 2026 (05:50:47 am)

AWAI-trained copywriter and Creative Strategist Christy Goldfeder shares insights from her 20-year career evolution, offering a behind-the-scenes look at working in a modern direct response ad agency, utilizing data and AI, and leading a creative team.

Winners of AWAI’s April New Writers Contest
May 14, 2026 (05:40:38 am)

Congratulations to the winners of the April 2026 new writers contest!

Success Story Interview: Evelyn Durnell
May 13, 2026 (10:30:35 am)

In this success story, former registered nurse and cosmetologist Evelyn Durnell explains how she overcame the hesitation to claim her identity as a writer and leveraged her decades of experience in the medical field to build a successful niche copywriting business.

Success Story Interview: Chris Allsop
May 12, 2026 (11:59:57 am)

Veteran copywriter Chris Allsop discusses her twenty-year career evolution from full-time employment to independent consulting, highlighting her recent return to ghostwriting and how she integrates AI into her creative process.

Success Story Interview: Mary Guinane
May 11, 2026 (04:15:24 pm)

In this Inside AWAI interview, seasoned copywriter Mary Guinane shares how she built a successful twenty-year career in nonprofit fundraising by combining data-driven strategy with emotionally resonant storytelling. The conversation explores her journey through the agency world, her experience writing for diverse causes, and how she currently balances purpose-driven work with modern tools like AI to inspire donor action.

Success Story Interview: Sean McCool
April 30, 2026 (01:10:34 pm)

In this Inside AWAI conversation with Executive Director Katie Yeakle, Sean shares how following his intuition — and embracing what makes him different — helped him move from financial stress and uncertainty into a stable, flexible, and rewarding writing career.

Winners of AWAI’s March New Writers Contest
April 27, 2026 (04:45:44 am)

Pam Foster is here today to announce the names of the winners for the March new writers contest! Check out Pam’s short video for the winners and brief insights about why each of these winning submissions impressed her.

Success Story Interview: Bonnie Fanning - Stepping Out into Freelance Freedom — and Charging What You’re Worth
April 23, 2026 (05:00:47 am)

Discover how former AWAI veteran Bonnie Fanning built a thriving, flexible freelance business by using AI as a strategic partner to clarify her value and price her services with confidence.

Success Story Interview: Lisa Mullis - Creating Clarity, Stronger Positioning, and Sustainable Revenue
April 22, 2026 (05:00:04 am)

Copywriter and marketer Lisa Mullis explains how service providers can move away from constant hustling toward sustainable revenue by refining their messaging, positioning, and offer strategy.

5 Ways Visuals Enhance Your Writing
By Alyssa Marie Gampong
April 21, 2026 (01:00:54 pm)

Discover how intentionally incorporating visuals into your copy can help you capture attention, deepen emotional connections, and build a lasting relationship with your readers.

Success Story Interview: Stacy Eleczko - Using Purpose, Strategy, and AI to Help Values-Driven Businesses Grow
April 15, 2026 (06:16:53 am)

Discover how B2B copywriter Stacy Eleczko seamlessly blends purpose-driven values with cutting-edge AI strategies to boost her clients' results without sacrificing what matters most.

Success Story Interview: Robert Rice - Building a Flexible Writing Career That Supports Your Creative Life
April 09, 2026 (05:00:41 am)

Robert Rice explains how he leveraged copywriting to build a flexible, sustainable career that provides the financial freedom and schedule control necessary to support his work as an actor and producer.

Success Story Interview: Shelby Dennis - From Hairdresser to Copywriter
April 07, 2026 (05:21:10 am)

This interview explores how Shelby Dennis successfully transitioned from hairdressing to copywriting by using intentional skill-building and mindset shifts to attract and land her dream client.

SEO Helped Your Clients Rank. AIO Helps Them Be Understood.
By Bonnie Heisse
March 25, 2026 (04:45:14 pm)

While SEO was designed to help clients rank at the top of search results, AIO (AI Optimization) focuses on ensuring their expertise is accurately interpreted and summarized by the AI systems that now act as intermediaries. The shift means that visibility is no longer just about being found, but about ensuring content is structured clearly enough to be faithfully understood by both humans and algorithms.

Winners of AWAI’s February New Writers Contest
March 18, 2026 (04:50:44 am)

Pam Foster is here today to announce the names of the winners for the February new writers contest! Check out Pam’s short video for the winners and brief insights about why each of these winning submissions impressed her.