AWAI Writer’s Blog

Your Job: Make Their Job Easier
By Steve Roller
July 05, 2012 (07:08:10 am)

Steve Roller highlights some often overlooked details in the client/copywriter relationship.

"I Made Him an Offer He Couldn't Refuse"
By Bob Sands
June 13, 2012 (07:03:41 am)

Bob Sands tells you how to craft your story to convert your readers into buyers.

From Screenwriting to Copywriting: Understanding Structure
By Mathes Jones
June 04, 2012 (10:57:03 am)

In screenwriting, you know how important structure is for your screenplay. This can also be applied to writing direct-response copy. Learn more.

If You Do a Good Job at This, No One Will Know...
By John Wood
May 24, 2012 (07:14:01 am)

John Wood explains why being a good listener is a key networking skill that can increase your client base.

Use Your Talents to Make a Difference
By Steve Roller
May 17, 2012 (07:07:06 am)

Steve Roller is here to show you some of the ways your unique skill as a copywriter can help not just your income, but your community and the world.

The Vibrant Longevity of Writers
By Steve Roller
May 16, 2012 (07:17:24 am)

Steve Roller points out some of the larger, life long benefits of living the writer's life.

Prepare to Start Pruning Those Trees
By Rae Robinson
May 02, 2012 (07:14:33 am)

Ending a relationship is always a delicate dance on both sides. Rae Robinson gives you some steps to follow to prepare for the tango.

Discover the Formula One of the Founding Fathers Used to Power His Success...
By John Wood
April 06, 2012 (07:02:59 am)

John Wood gives us a 200-plus year old formula for success that many have never heard of, but could easily fit into anyone's life and make a difference.

One of the Biggest Reasons People Lose Business...
By John Wood
April 04, 2012 (06:42:53 am)

The Big Idea is a great pillar of copywriting. John Wood reminds us not to forget it when dealing with clients as well as prospects.

Napoleon Hill's Seven Steps to Self-Confidence...
By John Wood
April 03, 2012 (06:37:26 am)

If your goal is to be a freelance writer, it's up to you to make it happen. And the first step is to believe in yourself and your ability.

How to Write Follow-Up Emails That Get Responses
By Rebecca Matter
March 28, 2012 (06:46:42 am)

Rebecca Matter gives you five tips you can use to make sure your follow-up emails to clients get read – and are easily understood – to give you a better chance of getting a response.

Clients Not Responding?
By Rebecca Matter
March 26, 2012 (06:44:55 am)

Rebecca Matter reveals three reasons why your potential client hasn’t responded to your proposal … and it has nothing to do with your ability!

“Hook” Your Ideal Clients
By Kathryn Aragon
March 13, 2012 (06:57:18 am)

Kathryn Aragon explains the usefulness of prospecting clients using a "bait piece" to show them what you can do and how you can improve their marketing strategy.

How to Find an Idea You’re Passionate About
By Christina Gillick
March 01, 2012 (06:48:37 am)

Creating content is a major step in creating a profitable freelance career. In today's Writer's Life, Christina Gillick helps you find an idea that can help bring in the clients, and the checks.

Are You an Expert?
By Christina Gillick
February 27, 2012 (06:08:54 am)

Being an expert is the foundation of a six-figure income. Christina Gillick shows you what being an expert is, and how to get there.

The Movie Die Hard's Copywriting Lesson...
By John Wood
February 24, 2012 (07:27:23 am)

John Wood brings the world of action films to your copy, and the excitement that goes with them!

The Fastest and Easiest Way to Improve the Clarity of Your Copy …
By John Wood
February 23, 2012 (07:25:54 am)

John Wood shows us how applying this simple steps to the oldest trick in the book will improve your copy again and again.

"Let's Write a Swimming Pool"
By Steve Roller
February 17, 2012 (06:12:30 am)

Having goals makes getting through the tough stuff easier. Steve Roller gives us some of his goals, and tells us how keeping our goals in mind can help our copywriting careers.

Client-Getting Tips from a “Madam”
By Cindy Cyr
February 10, 2012 (07:08:31 am)

If a company is making money and getting clients, they're doing something that you could apply to your business. Cindy Cyr takes this idea to bring "borrowing smart" up to a new level.

How 20 Seconds of Insane Courage Can Change Your Life…
By Cindy Cyr
February 06, 2012 (06:55:46 am)

Cindy Cyr challenges you to face your fears and start approaching your ideal clients.